We don't only sponsor bowlers.  However it is true that our most high profile endorcements come from three of the best fast bowlers in the world - Shane Bond, Shaun Tait and Lasith Malinga. The reason behind this is simple. Aero is not a bat company that does protective gear. We sell bats in NZ and South Africa but that's it.

For 90% of our competitors their whole marketing strategy revolves around it being all about the bat. Aero is first and foremost a company focussed on selling protective products. The reason that we have sought endorsements from some of the best fast bowlers in the world is that they ask the greatest number of questions of people's protective products. When Shane Bond tells you to "protect yourself" most of you will get what he is talking about. It's a different perspective than our competitors and that suits us just fine.